Luxury Labels

Case Studies

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An established, high-end jeweler approached Chameleon Digital Media to provide effective reach to consumers, while compelling in-store visits during the
advertised event.

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Using precision polygon technologies Chameleon created a custom audience of shoppers seen at various luxury retailers, high-end restaurants, and luxury auto dealerships throughout NYC. Chameleon then proceeded to engage this audience, and measure the foot traffic from the NYC store on the day of the event.

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The custom audience activation drove over 3,500 visitors to the NYC brand location, 2,500 of which attended specifically for the Jewelry event.

Who we are

Chameleon Digital Media is a location-based data company that utilizes mobile footprints to understand consumer behavior.

Customized, real-life, movement data allows our customers to capture business insights and better target specific audiences.

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